Search Engine Optimisation
Search Engine Optimization is a fundamental requirement for any well-designed website.
We overlay any website we build with strong SEO, increasing your visibility. This increases the quality and quantity of website traffic directly for users of web search engines.
Benefits of Search Engine Optimisation
SEO promotes trust in your business branding and services. You could say it ‘shouts out’ to search engines such as Google and lets them know you’re ready for business!
Structured content includes well designed and implemented SEO, delivering the content of your website for search engine crawlers to understand, making it easy for your website to be found.
Great SEO results in high page rankings, increasing your visibility, resulting in returning customers and quality leads, including good returns for your business and services.
I like to think of SEO as a union between functionality and overall user experience.
Great SEO is about designing structured content that can be indexed by search engines, ranking your webpages highly, resulting in more traffic to your site from customers using search engines such as Google and Bing.
My SEO design principles
UI – User Interface
User Interface, primarily deals with the “functionality” relating to digital content throughout your Website Design.
Simply put; visual aspects of your customer’s journey between interfaces and functions including typography, menu systems, buttons, imagery, and content placement. Essentially UI is the interface “framework” of Web Design interaction.
UX – User Experience
UI and UX both play a role in the “look” of your Website but in different capacities.
UI deals with visual aspects of individual element design, and the unity between these elements. UX deals with the overall “look” and the relationship between all elements within the design. Yes very confusing! and equally very important!
UX Design is primarily focused not only on the “look” of the design but also the overall “feel” of your visitor’s entire journey throughout your website.
How straightforward is their journey? who is your target audience? what relationship do visitors have with your products and service? Essentially, it is a map of your customers journey across your website.
What else can I offer?
Let us bring your concepts and ideas into reality. Together we can design, create and implement your website, with ongoing support including website and IT technical support + training.
What gives me the edge? well, I am also a trained IT Technician with over 30 years of experience! yep, I can set up your network and computers as well!